Success on Indiegogo Crowd-funding Campaign within 6 Days
In 2014, crowd-funding was still a new concept in Thailand without any success cases. Drivebot was the first Thai campaign successful in crowd-funding, raising over $100k within six days and inspiring other Thai startups.
Responsibilities
Developed the marketing plan, created contents to engage with the target customers, engaged with the press, developed the brand identity, a commercial video, website, and sales page on the Indiegogo crowd-funding platform that raised more than $100K within 6 days.